New floor

[Future Walk-On]

we should shrink the size of the B

and put

BRADLEY

....B.....

BRAVES


at center court

[real fan]

I just talked to another BU grad and fan who sits with a long time big donor and alum. They are really upset with the new logo, and one other thing that I never considered much. Has anyone else noticed that the red color for the floor, and the logo on the basket support is a completely different shade of red? It is a different shade of red, after it had been the same shade of red since at least the 1960's. Why was that necessary?

This really has this guy honked off, and he is not planning on continuing his donations. I know this sounds odd, but some long time alumni are really sensitive to changes made, especially when they feel it isn't justified, and that the changes are being made by people who do not appreciate the tradition and history of Bradley. In his words- "That is my logo and my colors they are changing, not theirs".

I kept trying to tell people how much tradition means to all the alums and how important it is to keep the Braves name on our logo, our BU Braves logo is very important to a huge amount of fans , need to get Bradley and Braves on center court and make the B smaller .

[LG281]

OH NO...how will fans watching on TV ever know that this is Cincinnati? They just have a big C in the middle of their court????

https://twitter.com/WhitBabcock/status/210837432042659840/photo/1/large

[tornado]

Hmmm...the very example you give LG kinda makes the opposite point I think you're trying to make...

it's not just a "C" it is a Bearcat paw print - that is their mascot, their logo, and their school all rolled into one.


Not to mention it is multi-colored, with shaded and contrasting colored areas inside the arcs and the lanes...

[Da Coach]

Here is what it looks like when there is a game being played-
Besides the obvious, unique, and distinctive center logo, the name Cincinnati is plastered 5 times across the media/scorers table, as well as at the ends, so it is easy for anyone to see it is Cincinnati. Our logo is not so well known, a nor distinctive.

[Gary the Gargoyle]

Here is what it looks like when there is a game being played-
Besides the obvious, unique, and distinctive center logo, the name Cincinnati is plastered 5 times across the media/scorers table, as well as at the ends, so it is easy for anyone to see it is Cincinnati. Our logo is not so well known, a nor distinctive.

Not to split hairs, but that's an LED board in front of the media table, so I'm sure that it changes constantly throughout the game (much like at Carver Arena).

[Da Coach]

Not to split hairs, but that's an LED board in front of the media table, so I'm sure that it changes constantly throughout the game (much like at Carver Arena).

It also flashes constantly on the scoreboard above the arena. But my point is that I doubt there is anyone who sees it on TV for even a second who does not know who's court it is.

[LG281]

Here is what it looks like when there is a game being played-
Our logo is not so well known, a nor distinctive.

So we should have something else on the floor instead? Seems to me that if you want your logo to become well known YOU PUT IT EVERYWHERE.

I've seen the logo on the new uniforms, new warm ups for all the teams (that I've seen anyway), the cheerleaders have them on the stuff they wore at soccer this year, I'm told they have new uniforms coming, there is signage all over the place...not to mention its the biggest dam*ed thing in carver arena outside of the scoreboard and the basketball court itself.

The ends say "BRADLEY" in the new font. I do agree that there needs to be something along the sidelines.

Guess I just don't see much of a difference between the Cincy floor and our new one...layout wise.

- - - - - - - - - -

One place I haven't seen the new logo is on the band kid's shirts...they are still wearing the old script logo. Can we get the basketball band some new digs, please???

[Da Coach]

Here is the logo I personally would have preferred to see, and many I have heard from agree. Maybe even dress it up a little with a small drop shadow or something, so it shows better on TV. It is not a huge difference, just that it identifies the block B as being Bradley. IMO, that is an important distinction when your logo is new, and nobody knows it.-

[shaunguth]

So we should have something else on the floor instead? Seems to me that if you want your logo to become well known YOU PUT IT EVERYWHERE.

I agree......along with the Bradley name. Why did they not use the PRIMARY logo on the floor?

I'm also guessing the Bradley bookstore has a ton of merchandise with the new logo available if the idea is to "put it everywhere".

[shaunguth]

Here is the logo I personally would have preferred to see, and many I have heard from agree. Maybe even dress it up a little with a small drop shadow or something, so it shows better on TV. It is not a huge difference, just that it identifies the block B as being Bradley. IMO, that is an important distinction when your logo is new, and nobody knows it.-

My thoughts exactly. It is, after all, the school's own designated "primary logo". I also would mind seeing the new Bradley ~ Basketball ~ logo in a couple places on the floor as well as some RED somewhere.