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Adidas cancels release of new sneakers because some were offended

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  • Adidas cancels release of new sneakers because some were offended

    Adidas has decided to cancel the release of their new "Shackle" sneaker because some people like Jesse Jackson called it racist.




    Funny, because the sneakers were actually designed by a shoe designer who got his inspiration from a 1980's kids stuffed animal, and has gotten all his previous inspirations from kids' cartoons.




    He is clearly not racist, but that fact didn't stop some people from condemning the shoes as racist, causing Adidas to cancel their release.

  • #2
    What else would you expect from jj and his kind?
    What part of illegal don't you understand?

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    • #3
      Oreo Cookies are a racist idea

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      • #4
        Not being familiar with the toy, I mean, they come off as a little racisty - hehe. No one is forcing Adidas to do anything, they can put them out or not - they decided it would be bad for their brand if they did. I don't really see why this is a big story. A private company, reacting to some public backlash, and doing what they feel is best for their economic interest - seems like a pretty standard Thursday to me.
        Sungani umoyo womseko na wokonda waumbiri anznga.

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        • #5
          Originally posted by ChewaBrave View Post
          Not being familiar with the toy, I mean, they come off as a little racisty - hehe. No one is forcing Adidas to do anything, they can put them out or not - they decided it would be bad for their brand if they did. I don't really see why this is a big story. A private company, reacting to some public backlash, and doing what they feel is best for their economic interest - seems like a pretty standard Thursday to me.
          Just the reaction jj wanted. Sickening.
          What part of illegal don't you understand?

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          • #6
            I wonder why Jesse Jackson didn't object when the 80's childrens toy "My Monster" came out. Oh, maybe it's because it wasn't produced by some big company with deep pockets like Adidas, who he is hoping will pay him off to be quiet and go away. Jesse is well known for his shakedowns of major companies to avoid boycotts or bad publicity.
            Here is just one of the more well-known cases, in which Coca Cola paid millions into Jackson's Rainbow Coalition and PUSH organizations, in addition to giving Coke distributorships to Jackson relatives and cohorts.-


            And there is a lot written about Jesse's lucrative shakedown tactics that have included Coke, Pepsi, Wal-Mart, Nike, Toyota, and many others.-


            and more-

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            • #7
              Inspired by a toy, great. The fact that most kids likely to buy this shoe are AA youths...well let's just say shackles on ones ankles, much less prison orange just isn't a good marketing strategy. JJ, BO, AS or whomever it offends lets be honest, shackles can be representative of someone being a "lock down defender" but that's not what kids dream about is shutting down that's a guy on the court. They dream about hitting last second shots to win the game.

              My personal thoughts about JJ aside, just a plain bad marketing strategy.

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              • #8
                Originally posted by Chico View Post
                What else would you expect from jj and his kind?
                is there a white sale going on at JCP? "his" kind is also my kind. Want to clarify your position?

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                • #9
                  Originally posted by NSBF View Post
                  is there a white sale going on at JCP? "his" kind is also my kind. Want to clarify your position?
                  You know what I mean. His kind is any one who pulls the c--- he does to get media attention.
                  What part of illegal don't you understand?

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                  • #10
                    Originally posted by Chico View Post
                    You know what I mean. His kind is any one who pulls the c--- he does to get media attention.
                    Gloria Allred is also "his kind"...

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                    • #11
                      Originally posted by Braves4Life View Post
                      Gloria Allred is also "his kind"...
                      Her name means nothing to me, but thought I was clear in what I meant by "his kind".
                      What part of illegal don't you understand?

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                      • #12
                        sooo I guess the target market for these shoes will automatically think of the 1980's children's cartoon character if they were to see these shoes in the store and on the street? smh

                        I agree with some of the comments above.. --just a poor and stupid marketing strategy --
                        Bradley 72 - Illini 68 Final

                        ???It??™s awful hard,??™??™ said Illini freshman guard D.J. Richardson, the former Central High School guard who played prep school ball a few miles from here and fought back tears outside the locker room. ???It??™s a hometown thing. It??™s bragging rights.??™

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                        • #13
                          Originally posted by Beninator View Post
                          sooo I guess the target market for these shoes will automatically think of the 1980's children's cartoon character if they were to see these shoes in the store and on the street? smh

                          I agree with some of the comments above.. --just a poor and stupid marketing strategy --
                          I think most people buy a model of shoe because they like them. The inspiration for the shoe designer has nothing to do with buyers' reasons for buying, I suspect.
                          I don't think most people would look at those shoes and immediately think they are racial.
                          Why not let the consumer decide if they are offensive? Baggy, droopy pants that show most of the wearer's underwear are offensive to a lot of people, but there are a lot of companies marketing them, and a lot of people buying them, and nobody suggested they should be banned or taken off the market.

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                          • #14
                            Originally posted by Da Coach View Post
                            I think most people buy a model of shoe because they like them. The inspiration for the shoe designer has nothing to do with buyers' reasons for buying, I suspect.
                            I don't think most people would look at those shoes and immediately think they are racial.
                            Why not let the consumer decide if they are offensive? Baggy, droopy pants that show most of the wearer's underwear are offensive to a lot of people, but there are a lot of companies marketing them, and a lot of people buying them, and nobody suggested they should be banned or taken off the market.
                            I actually think that JJ has a point here with his criticism. He certainly has is right to voice his opinion about this. Personally, I could care less about those shoes as I find those and for that matter most Air Jordan shoes ugly. As much as I detest the baggy pants style, there are not slave references with that style. -- and if a person looks hard enough on the Internet, I am certain that a boycott or two could be found for baggy pants. Lol.
                            Bradley 72 - Illini 68 Final

                            ???It??™s awful hard,??™??™ said Illini freshman guard D.J. Richardson, the former Central High School guard who played prep school ball a few miles from here and fought back tears outside the locker room. ???It??™s a hometown thing. It??™s bragging rights.??™

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